You know how it is – things don’t always go to plan. Promised articles or images fall through at the last minute; the advert that was booked and confirmed fails to arrive; the Government announces a new policy making a news piece out of date… and basically you’ve got some space to fill (and no time to do so). Deadlines Deadlines are there to be broken right? Wrong! Deadlines are there for a reason, especially when a printer is waiting …
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Siteroom in the press!
Last week Siteroom were the lead story in the business section of Newcastle’s newspaper, ‘The Journal’!
READ ME! The art of writing headlines
Eye catching and succinct – what makes a great headline? Headlines in ‘the environmentalist’ are the subject of both merriment and frustration here at Consilience. Obviously they have a job to do; getting the reader’s attention and compelling him or her to read on. A headline also has to work with the standfirst (that paragraph above the main body of copy that should give you a two- second digest of the piece plus the authors’ names). Both the headline and …
Monkey for a day
Saturday morning saw me hugging trees. Nothing new there you might think. Only this time I was rather far off the ground. Bearing in mind that I’m scared of heights, this was probably an insane thing to do, but it was a surprise for a friend’s 40th and we were at Go Ape, Matfen Hall. The induction took an hour, but it was really thorough. This is ok I thought – then I had to climb up the first ladder …